Joining Amtech as a contract Creative Director was an exciting opportunity to spearhead rebranding and marketing initiatives aimed at propelling the company ahead of its burgeoning competition. Tasked with invigorating Amtech's image and market presence, my team and I embarked on a comprehensive overhaul. From crafting captivating presentations to developing impactful marketing assets, tradeshow materials, and dynamic animations, every element was meticulously designed to communicate Amtech's strengths and unique value proposition. Through strategic branding decisions and creative storytelling, we aimed to not only differentiate Amtech in a crowded marketplace but also to solidify its position as an industry leader poised for exponential growth.